Concept project: a sample design for a fictional brand, created by Presencia Empresarial to show our style of work. Not a real client.
The brief
An atelier of essential garments wants an online store with the look of a fashion magazine.
Our proposal
We combined black-and-white photography, an oversized neon-yellow wordmark and a product grid with sizes and colors, plus editorial collection blocks.
Deliverables
- Online store with catalog and cart
- Visual identity
- Category filters
- Editorial sections (lookbook)
